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SPECIAL HOURS:

  • Thursday, May 2, Pacific Park will be CLOSED to the public at 4 PM.
  • Thursday, May 9, Pacific Park will be CLOSED to the public at 3:30 PM.
  • Wednesday, May 15, Pacific Park will be CLOSED to the public at 4 PM.
  • Thursday, May 19, Pacific Park will be CLOSED to the public at 6 PM.
  • Thursday, May 23, Pacific Park will be CLOSED to the public at 6 PM.
  • Friday, July 12, Pacific Park will be CLOSED to the public ALL DAY.

๐Ÿ• For a full schedule of hours, please check our operating calendar before planning your visit.

Blue is the Color of Love this Valentine’s at the Santa Monica Pier

The Pacific Wheel lit Tiffany Blueยฎ for Valentine's Day | Photo by @el_pep562
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Tiffany & Co. Lights the Santa Monica Pier and Other Landmarks Across North America In Signature Tiffany Blueยฎ for Valentine’s Day.

In celebration of Valentineโ€™s Day, Tiffany & Co. will light major landmarks from coast to coast in its signature Tiffany Blueยฎ, the brandโ€™s iconic blue . The celebration marks Tiffanyโ€™s Blue is the Color of Love campaign.

Here in Santa Monica, the Pacific Wheel will represent the West coast for the jewelers’ campaign shining a brilliant Tiffany Blue over the waters of the Pacific and displaying messages of love for couples visiting the pier and beach on Valentine’s evening. Tiffany will also host a dedicated โ€œflower standโ€ featuring curated floral bouquets wrapped in Tiffany Blueยฎ paper at Pacific Park on the Santa Monica Pier providing a unique and beautiful photo op on the boardwalk.

Tiffany & Co. comes to Santa Monica to pay tribute to iconic landmarks that have inspired grand gestures of love throughout their history – each destination in their campaign is truly a โ€œLandmark of Love.โ€ Tiffanyโ€™s Blue is the Color of Love campaign reflects on the impact Tiffany Blue has had on generations of love stories. Tiffany Blueยฎ is more than just a color: it recalls the magic of Tiffany and the assurance that what comes out of a Tiffany Blue Boxยฎ will always bring joy.

Blue is the Color of Love also coincides with Tiffanyโ€™s 2022 Valentineโ€™s Day campaign: a collaboration with Curtis Kulig, the New York-based artist known for his signature โ€œLove Meโ€ mantra. Kulig created a series of exclusive artwork for Tiffany & Co. that declare messages such as, โ€œDare Meโ€, โ€œKnow Meโ€ and โ€œKiss Meโ€ in bold Tiffany Blueยฎ typograph. The creative partnership entitled โ€œBlue is the Color of Loveโ€ marks the latest in Tiffanyโ€™s long history of working with innovators and revolutionary artists. Kuligโ€™s exclusive messages will be displayed on the Pacific Wheel during the evening of Valentine’s to inspire love in Santa Monica.



 

WHAT:
Landmarks of Love lighting of the Pacific Wheel.

WHEN:
Monday, February 14
dusk (around 5:30 PM) to midnight

WHERE:
Pacific Park on the Santa Monica Pier


Feature image courtesy of @el_pep562

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